Juncos Hollinger Racing has partnered with 100%, the leading performance eyewear technology brand, becoming the team’s Official Sunglass Partner. With a strongly rooted history in racing, the 100% brand has integrated their performance-based eyewear technology within the biggest names in motocross and two-wheel racing for over 40 years. Through this partnership, Juncos Hollinger Racing becomes the first four-wheel motorsport team to partner with the iconic brand.
The multi-year partnership will include the release of Limited-Edition Juncos Hollinger Racing sunglasses available to the public next year. In addition to sponsorship opportunities with the INDYCAR team, Juncos Hollinger Racing will be outfitted with the innovative eyewear, equipping the team with the best technology in premium sports performance.
“We race across the country, which means the conditions we face are constantly changing. Our team needs to be equipped with the best tools available to perform at our own 100% - no matter the track or environment,” said Ricardo Juncos, Founder and Co-Owner of Juncos Hollinger Racing. “With their extensive history and passion for racing, 100% knows what it takes to win, and is the perfect partner to arm our team with the tools they need to succeed.”
“At 100% we seek to answer the question, ‘How much effort do you give?’ and we’ve seen first-hand that Juncos Hollinger Racing always gives their 100%,” shared Russ Koza, Brand Director at 100%. “Juncos Hollinger Racing embodies everything that the 100% brand stands for, so there is no better partner to enter into the world of four-wheel racing with than by their side.”
“100% is not only about speed and action, but also the total commitment that athletes make in their chosen disciplines. This shared ethos is rooted in our phenomenal drivers and staff at Juncos Hollinger Racing, making 100% a natural partner for the team,” said Lee Zohlman, Chief Commercial Officer of Juncos Hollinger Racing. “Eye protection is incredibly vital to our crew and 100% provides the exact gear they need to excel at their jobs. We can’t wait to explore the power of possibility together.”